NEW YORK CITY, NEW YORK, UNITED STATES , 05 Feb 2024

Pickleology is thrilled to announce the highly anticipated launch of "BUZZ" Caffeinated New York Kosher Dill Pickles. Combining the traditional Jewish deli pickle with a boost of natural caffeine, Pickleology has created a unique and energizing pickle experience. Drawing inspiration from the vibrant history of Jewish pickling in Manhattan and the curative traditions of Soviet Jews in Brooklyn's Brighton Beach, Pickleology is set to revolutionize the pickle industry.

In the late 1800s and early 1900s, Manhattan was a hub for Jewish peddle-cart pushers who sold Kosher Dill Pickles, while Jewish-owned shops thrived by offering pickles straight from the barrel. This rich history paved the way for pickling to become a thriving business within the Jewish community. Today, a serving of pickles has become a staple accompaniment to the iconic $24.95 Katz's Deli Pastrami Sandwich.

The residents of Brooklyn's "Little Odessa" in Brighton Beach, primarily Soviet Jews, hold a strong belief in the pickle's ability to cure a bad hangover. In Russia, a jar of pickle juice is a traditional remedy for the aftermath of indulging in too much Kalashnikov vodka. The salty brine of pickles is thought to encourage increased water intake, helping the body replenish lost fluids during dehydration. While it may seem unconventional, there is scientific reasoning behind this notion. The fermentation process in pickling produces digestive probiotics, and the abundance of salt aids in restoring electrolytes. Pickleology envisions "BUZZ" Caffeinated Kosher Dill Pickle juice as the next "Hair of the dog" remedy, potentially mitigating the effects of a hangover.

Pickleology's "BUZZ" Caffeinated New York Kosher Dill Pickles are proudly certified kosher by the esteemed New York-based ORTHODOX UNION. The pickles are now available for purchase exclusively at Rupert Jee's Hello-Deli, providing New Yorkers with an opportunity to savor this innovative pickle creation.

"I am thrilled to introduce our latest creation, 'BUZZ' Caffeinated New York Kosher Dill Pickles. We have combined the rich heritage of Jewish deli pickles with a jolt of natural caffeine, creating a one-of-a-kind pickle experience. Our mission at Pickleology is to wake up the pickle industry and bring innovative flavors to pickle enthusiasts everywhere. We invite you to join us on this exciting journey and taste the electrifying fusion of tradition and innovation in every bite of 'BUZZ' pickles," said Jeff Weiss, the Kosher pickleologist at Pickleology.

About Pickleology:

Established in 2022, Pickleology is a forward-thinking start-up company dedicated to revitalizing the pickle industry. Through their commitment to blending tradition with innovation, Pickleology aims to awaken taste buds and offer unique pickle experiences. To learn more about Pickleology or to purchase their products, please visit their website at https://TinyURL.com/Pickleology.

• Jeff Weiss

• news@pickleology.eml.monster
• Pickleology
• ‪(212) 347-0233‬